Solo, the latest entry in Disney’s completely new woke-ified Star Wars franchise, can be projected to open at just $130 million This specific weekend, as well as This specific can be a three-day weekend with Memorial Day. The high-end projection can be $150 million.
Even more humiliating can be the fact in which the current Memorial Day weekend record holder can be the third chapter in Johnny Depp’s Pirates franchise, At World’s End, which opened to $140 million a full ten years ago.
A mere all 5 months ago Star Wars: The Last Jedi opened to $220 million. Even Rogue One, which did not have Solo’s advantage of being about the franchise’s mythical characters (Han Solo, Lando Calrissian, Chewbacca), opened to $155 million in December of 2016.
Not helping Solo are four things.
1) In a franchise that has a long history of troubled productions, This specific one stands out. Ron Howards can be credited as the sole director, yet only after he came in well into production to not only finish shooting the outstanding scenes, yet to re-shoot 70 percent of what had already been shot.
2) The reviews have been ho-hum at best. Even the best reviews feel a tad backhanded.
3) The Last Jedi, while a huge success, was also a disappointment. The feminist politics were not only overbearing, they hurt the storytelling, which in so many places either made no sense or went nowhere. Ultimately, Last Jedi flamed out at the box office a lot sooner than anyone expected that has a haul of $620 million, which means a Star Wars movie made less money than Black Panther, as well as a full $300 million less than its predecessor, The Force Awakens.
If you adjust for inflation, The Last Jedi grossed $0 million less than The Phantom Menace, which pretty much everyone hated.
4) With the absurd announcement in which Solo introduces Lando as a “pansexual,” which means he will have sex with everyone as well as everything, including, presumably, a skillet, makes This specific feel like yet another Star Wars saga preaching about sexual stuff no one cares about, especially in a Star Wars movie, as well as no one wants to expose their children to.
One important distinction can be in which This specific “record low” opening for the franchise can be since its reboot with Disney.
Nevertheless, the news can be not much better when compared to the previous trilogy. On much fewer screens, as well as not on a three-day weekend, when adjusted for inflation, the Phantom Menace opened to $114 million (2970 screens) in 1999, Attack of the Clones opened to $126 million (3161 screens) in 2002, as well as Revenge of the Sith opened to $153 million (3663 screens) in 2005.
Solo can be opening on 4400 screens as well as in a much more front-loaded environment than there was a decade ago.